AVPRO WORLDWIDE: AERIAL ADVERTISING & LIGHT PROJECTION

avproworldwide: creative projects

Avpro Worldwide has been asked by some of the top ad agencies in the United States for creative and innovative marketing ideas. In 2004 Avpro completed a project for Adidas Originals in wrapping classic 1960’s Mini Coopers (the original Mini Cooper) in Adidas branding as a promotion for store openings around the country. On September 21st 1997 Avpro flew the worlds largest Aerial Banner for Nynex/Bell Atlantic over New York City for 6 ½ Hours under a helicopter. The flight was certified by Guinness World Records as being the largest aerial banner ever to have flown. From coming up with crazy stunts for casinos to non-traditional OOH ideas our crew know what’s hot and what’s not when it comes to OOH.

Mobile Marketing
AvPro, in conjunction with a corporate partner, has created a fleet of vehicles, ranging from mobile billboards to a new VW bug to a stretch limousine, truck, motorcycle and trailers that offer 3D displays and interactive opportunities.

All vehicles are dimensional, mobile, interactive, impactful, and are designed to be morphed into a limitless array of dimensional transit systems tailored for any corporate or marketing goal. AvPro offers custom, dimensional surface graphics as opposed to conventional or flat transit display carriers.

"The fleet" can be equipped with external sound systems, electric generators, FM transmitters, and has the flexibility to be designed for consumer interaction at stationary events. Each vehicle is weather proofed against each region’s weather peculiarities.

Each includes:

Advertising surfaces throughout the vehicle.
Areas for dimensional graphics.
Web-based Global Positioning System offers real-time client tracking.
Web cam to capture target audience reaction.
Generators for lighting and nighttime effects.
Audio/video capability.
Animatronic and pneumatic capabilities.
Flexibility for custom add-ons and additions, e.g., computers for hands-on use, such as job fairs for recruiting purposes.
Uniformed drivers that are well versed on client branding objectives and products.
Leased vehicles are maintained by AvPro and are guaranteed structurally during the length of the lease.

Mini Wrapping
Why Wrap a Mini?
Because of its tiny size and its classic looks this unusual little vehicle attract attention wherever it drives or is parked. Especially interested, are the millions of baby boomers who remember the Mini in its "hey day" some of whom, may have actually driven one in the 60s and 70s. The Classic Mini is now a source of great nostalgia.

What is a Mini?
With the recent introduction of the new BMW Mini Cooper to the US market and its subsequent high visibility positioning in American auto sales, the original Classic Mini Cooper and Cooper "S" is also generating a new life for itself.

Born in the UK in the `60s, it became a cult classic when it starred in the 1969 movie, The Italian Job. The Mini Cooper was every young European mans dream car.

Over the years, the Mini Cooper maintained its classic image and is now a highly sought after collectors item. With the release of The Bourne Identity and the new Italian Job, the Mini Cooper gained a whole new lease of life.

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